Project Goal
Duration: 04/2022–09/2022; Ongoing further development
ARRK Engineering approached us with the desire to implement a new corporate website that would present the company's engineering expertise at an attractive level. The new website should be designed to be as flexible as possible and the responsible employees at ARRK should be able to maintain and update both the content of the new website and parts of the presentation themselves as easily as possible. Improved menu guidance and navigation, as well as comprehensible content, should help to present ARRK Engineering and its associated service portfolio in the best possible way and provide the necessary flexibility for future adaptations and expansions. With the relaunch, the international domain structure of the ARRK Group was also updated. Key requirements here were to seamlessly transfer the new website to the new structure without suffering a loss of ranking. A comprehensive tracking concept was needed to generate as much information about site visitors and their behavior as possible, considering the relevant data protection regulations. This information can be used in particular for the ongoing optimization of the website.
Our solutions
How we supported ARRK
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We worked with TechDivision on a previous website project a few years ago. It quickly became clear to us that the new digital project should also be handled by TechDivision. Over time, we've learned to trust each other by working together as equal partners. Additionally, it is important to us that the service provider thinks along with us and offers suggestions for feasible solutions. We greatly appreciate the very transparent collaboration, which also resulted in a precise estimate in terms of the estimated costs. Again, the decision to work with TechDivision was absolutely right. Thank you for your commitment and for your pleasant cooperation.
Andrea Steinhauer, Senior Consultant, Marketing & Communication
ARRK Engineering has been helping well-known clients worldwide develop their automotive development products for over 50 years. ARRK's many years of experience and outstanding expertise result in innovative and competitive products that ensure the success of ARRK's clients in the market.
ARRK Engineering is a global development partner for the automotive and mobility industries. They provide complete support for the entire product development process, from conceptualization to the validation and integration of mechanical and electronic components.
About 1,600 employees at locations in Germany, Romania, the Netherlands, Malaysia, the USA, Japan, and China are part of the internationally-active ARRK Group. Around 800 individuals are employed at the headquarters of ARRK Engineering, located in Munich.
ARRK has been a member of the Japanese Mitsui Chemicals Group since 2020. Mitsui Chemicals Inc., headquartered in Tokyo, operates in 27 countries with more than 19,000 employees in 137 subsidiaries. The company generates sales of more than 12 billion euros per year. Innovative and functional chemical products are in demand worldwide in the automotive, electronics, and packaging industries, as well as in the areas of environmental protection and health.