- 12 Individual Brand Clients
- Implementation Time: Six Weeks
- Google Lighthouse Score: 93
Project Goal
Duration: 11/2021-03/2022
Ongoing further development
The objective of this project was to launch an appealing website in the corporate design of REGIOCAST's new umbrella brand "AUDIO HOUSE," one of the leading radio networks in Germany, within a highly compressed timeframe of only six weeks. The goal was to focus on the site being very flexible, easy to maintain, and scalable, while maintaining a modern design.
One of the primary challenges of the project was to use the new website to map twelve independent REGIOCAST radio brands with their respective look and feel via a single instance and a central administration interface. The administration of the individual clients was to be as straightforward as possible, and the editors were to be given maximum flexibility while ensuring the corporate design guidelines were met. Moreover, a clear focus was to be put on making the site as user- and search engine-friendly as possible.
Our Solutions
How we supported AUDIO HOUSE
Neos CMS Implementation
Online Marketing (Onpage SEO)
Consulting & Performance Optimization
Want more insights? !
Our success story provides more information about this project.
*) By requesting the download, you give TechDivision GmbH your consent that we may inform you by e-mail about our services, products, and events on the topics of e-commerce, web, agile, etc. You will immediately receive a confirmation e-mail to verify your e-mail address and then the requested document (double opt-in).
We will never pass on your data to third parties. Detailed information on the content, the logging of your registration, the sending of e-mails via HubSpot, as well as unsubscribe options can be found in our Privacy policy.
With the advancement of our new sales channel, AUDIO HOUSE, the hub for audio advertising in Germany, it became evident that we required a content management system for our online presence that would meet our strict quality standards. Particularly important was the ability to be visually creative and to present all of our brands in an individualized way, while maintaining intuitive usability of the system for the marketing team. With the new AUDIO HOUSE website, we can now not only present our diverse range of products to our customers, but can also plan to gradually expand the content and service areas in the future. Thank you again to the TechDivision team for their helpful advice and support during the project, as well as their pleasant and professional cooperation. Despite the tight deadline, the final result was excellent.
Daniel Zelgin, Chief Marketing Officer, AUDIO HOUSE
Intrigued?
If you are interested in learning more about our successful projects, please schedule a non-binding meeting with us.
